In a 2021 survey undertaken by BDO of Business Leaders and their view of the Global Risk Landscape, the results show that they are less worried about their competitors and more concerned with capability to deliver on their digital transformation program of work. It seems the pressure to move and implement digital transformation faster is a significant pressure point for leaders, particularly as their concern revolves around capability.
One of the positive outcomes of the COVID-19 Pandemic is also accentuating one of the biggest pressure points for leaders. The results of the survey show that 57% of responds said they saw the acceleration of their digital transformation program of work. The downside is that whilst this acceleration also highlighted to leaders that there was a significant gap between aspiration, strategy and organisational capability. This provides a momentous challenge to leaders.
Digital transformation is an imperative process to survive and thrive, not only to adopt to different ways of working, but to be more responsive to data and understanding how to use this develop solutions to adapt to future requirements.
When we work with our clients to design and built their strategy and digital transformation roadmap, we are also assessing their organisational capability to deliver.
You see, digital transformation is not really all about technology. It is about how we reshape, create and re-think processes to create efficiencies that have a profoundly positive impact on customers and all employees in the organisation. The focus needs to be on how we exploit technology to move towards a leaner more efficient organisation through automating as much as possible to free up our people to work on more complex work.
It is about designing for the future and
not about having a reactive approach.
Transformation is about helping your organisation and its people choose their change. When effort and energy is focused on utilising a human centric approach to transformation it becomes easier to bring everyone on the journey and the change and adoption process is more streamlined and successful.
The trick is not to be too ambitious. This might sound a bit counterintuitive for digital transformation, but because a truly successful digital transformation program is one that digitises every aspect of the organisation, this needs to be done one small step at a time. The steps seem logical and easy, but like all things, easy doesn’t equate to simple. We work with our clients to plan though each stage and equip them with strategy, tools and assistance to enhance internal capability, through the following steps:
Design the eco-system with a solid foundation
Ensure you’re building flexible and secure infrastructure
Design intelligent workflows
Understanding the customer experience to provide the omnichannel experience your customer really wants
Ensuring you master your data
To be truly successful in your digital transformation program, not only is a deep planning and design process essential, but you also need to import, develop and grow the capability for each step in the journey. The best plans, roadmaps and technology can be quickly laid to waste if you are not able to deliver on the promise and help your people through the change and adaption process.
As leaders prioritise their investment into digital transformation, it is imperative they also prioritise their investment into capability, talent and change programs. The technology is unlikely to let you down, but If you don’t have the right skills to create and implement the operating model and manage the change you are extremely like to hit a lot of resistance, spinning wheels and wasted dollars in the budget.
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